Last updated: 25 October 2026
Introduction
Sorele Blanc operates an online womenswear store at soreleblanc.com, serving customers in the United Kingdom.
This Privacy Policy explains how personal information may be collected, used, stored and shared when you visit our website, browse our products, subscribe to our newsletter, contact us or place an order.
We handle personal information in accordance with applicable data protection laws. The information we process depends on how you interact with our website and which services and features are enabled.
Personal Information We Collect
Depending on your interaction with our store, we may collect the following categories of personal information:
Contact Information: Your name, email address, telephone number if provided, and billing or delivery address information.
Order Information: Products viewed or purchased, order history, shopping cart activity, order status, delivery details, returns, cancellations and refund requests.
Payment Information: Transaction records and information needed to process payments. Payment details are handled by the relevant payment service providers in accordance with their procedures and privacy practices.
Account Information: Login information, preferences and settings if you choose to create an account.
Device and Technical Information: Your IP address, browser type, device details, network information and other technical identifiers.
Website Usage Information: Pages visited, products viewed and interactions with website features, where these activities are recorded by the technologies in use.
Communications: Information you provide when contacting customer support, completing forms or subscribing to our newsletter.
We do not necessarily collect every category listed above. The information processed depends on the features you use and the information you choose to provide.
How We Collect Personal Information
We may collect personal information:
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Directly from you when you complete a form, subscribe to our newsletter, contact us, create an account or place an order.
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Automatically through website technologies, including cookies and similar technologies, subject to applicable consent requirements.
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Through Shopify and relevant service providers that support our website, payment processing, order management, analytics and other enabled services.
Where information is obtained from another source rather than directly from you, we will provide the required privacy information where applicable under data protection law.
How We Use Personal Information
We may use personal information for the following purposes:
Order Processing and Fulfilment: To process purchases, arrange delivery, manage orders and handle returns, cancellations and refunds.
Customer Support: To respond to questions, investigate order issues and communicate with you about your requests.
Website Operation and Improvement: To maintain the store, improve functionality and understand how visitors interact with our website.
Marketing and Advertising: To manage newsletter communications, share product updates and offers, and measure advertising performance where relevant technologies are enabled and their use is lawful.
Security and Fraud Prevention: To protect our website, customers and transactions against fraud, unauthorised activity and security risks.
Legal and Regulatory Obligations: To maintain necessary records, comply with applicable law and establish, exercise or defend legal claims.
We process personal information only where an applicable lawful basis permits us to do so.
Legal Bases for Processing
Depending on the purpose and applicable law, we may rely on the following legal bases:
Contract: Processing necessary to fulfil an order or take steps requested by you before entering into a contract.
Legal Obligation: Processing required to comply with applicable legal requirements.
Legitimate Interests: Processing necessary for legitimate business purposes, such as maintaining website security, responding to enquiries and improving store functionality, where these interests are not overridden by your rights and freedoms.
Consent: Processing where you have freely given consent for a specific purpose, such as certain marketing communications or non-essential cookies where consent is required by law.
Where processing is based on consent, you may withdraw that consent at any time. Withdrawal